What are the best ways to market Healthcare Services ?

People really care about their families and often times they'll jump at the chance to get to get a job just because certain benefits will be available to them. I'm not sure if this is what you're asking or if this will help at all but I've seen it many times. If you can market your services to businesses rather than individuals perhaps you can benefit from the synergy that seems to occur when health service providers and businesses work together. It makes their jobs look more attractive. For example you could offer a company a package that would allow their employees to receive physiotherapy from a particular practice, marketing it as an inexpensive benefit useful for attracting and keeping valuable employees, an you both benefit from the scale of the sale (I.e. you might get 25 employees in one contract). Anyways hope this helps. Thanks!