Do back links have a direct correlation to the number of organic traffic, regardless of the keywords being ranked?
If they don't, then how come the organic traffic decrease along with the stop of back links activities, despite the keywords are still ranked?
By doing on-page and off-page work, we are getting our keywords ranked in search engines. And due to these ranked keywords, consequently we are getting more organic traffic. During the time we are doing back links, we get both direct and organic traffic.
Ideally, as long as we have the keywords ranked on search engines, we should be able to maintain the momentum of organic traffic at least for a certain period of time, even if we stop doing back links.
However, we are seeing a huge drop in organic traffic along with direct traffic, right after we stop doing the back links.