Machine learning and artificial intelligence are the two forms of modern technology which have transformed the ways of functioning of the world. Most of the technology-driven operations are maintained with the help of the components of artificial intelligence, out of which machine learning is one. Read in this write-up about the benefits of machine learning and their implications about the applications in the social media functioning in today's world. Learn how it has proved to be beneficial for social media which is one of the most important things for staying upgraded.