One of its fascinating revelations is that those people thought Earth Day was a crock – and were highly suspicious of the fact that the mainstream, establishment media was eagerly promoting it.

An Editorial included near the front of the book is worth quoting at length:

The environment may well be the gut issue that can unify a polarized nation in the 1970′s writes Time magazine. The Hearst Press sees it as a movement “that could unite the generations.” And the New York Times solemnly predicts that ecology “will replace Vietnam as the major issue with students.”